Your Mission Matters
Posted Aug 03, 2023
Today, I'd like to share a gentle nudge, a reminder of why our businesses exists - the core purpose that drives us forward. In the early days, this question was at the forefront of our minds, guiding every step we took. As we've grown and faced various challenges, it's natural to get caught up in the day-to-day battles and lose sight of our original inspiration.
Our purpose matters. It matters to our valued customers, whose trust in us relies on our commitment to delivering top-notch products and services that genuinely make a difference in their lives. Let's think about that one customer whose life we've touched meaningfully and how it all began with our purpose.
It matters to our employees, the backbone of our organization. Our purpose gives them a sense of belonging, knowing they are part of something larger, contributing to a shared vision. Together, we can foster an environment where they can thrive, and their passion and dedication will shine through in every interaction.
Our purpose matters to the community we serve. We are not just a business but an integral part of the neighborhoods and regions we operate in. As we align our actions with our purpose, we can give back, uplift, and create positive change for those around us.
And yes, our purpose matters to our bottom line too. When we stay true to our mission, our authenticity resonates with our customers, leading to long-lasting relationships. Engaged and purpose-driven employees go the extra mile, driving efficiency and productivity.
I invite you all to take a moment, step back, and reflect on our purpose. Let's recall the journey we embarked on, the challenges we overcame, and our impact on individuals and communities. Celebrate the successes, learn from the setbacks, and find inspiration to keep pushing forward.
With gratitude,
Rick